Privacy policy Mobify Sweden AB


According to the Data Protection Ordinance and other applicable law, Mobify Sweden AB 559345-8754 is responsible for the personal data we process.

Personal information

"Personal data" refers to information that can directly or indirectly identify a natural person.

The following personal data may be processed when you use or shop in one of our stores:

Name, Telephone number, Email, Address, Social security number, Gender, Purchase information, IP address, Operating system, web traffic information via s.k. cookies. cannot be fully utilized if you do not provide this information.

Mobify's purpose with personal data

We process your personal data mainly to:

  • Provide, deliver products and make purchases via
  • Fulfill in-store service commitments.
  • Fulfill warranty obligations of telephones and electronics.
  • Provide support in connection with purchases.
  • Prevent fraud and perform risk management.
  • Conduct market and customer analyzes.
  • Enable customer care and customer service.
  • Enable marketing and provide you with relevant information and customized offers.
  • Improve your experience of, products and functions.

Legal basis

Processing of personal data is necessary to develop, improve and sell products and services. It is needed to maintain good customer contact and service.

Legal bases:

  • Fulfillment of agreements and fulfill our obligations to you as a customer.
  • Our legitimate interest is to process your personal data in order to maintain, carry out service assignments, send you marketing materials, newsletters, offers, customer surveys, avoid fraud, counter interruptions and errors, improve logistics flows and improve the range.

You have the right to unsubscribe from our mailings regarding marketing, newsletters, offers and customer surveys at any time.

The e-commerce service is not aimed at children under 13 years of age. We do not knowingly collect personal information about persons under 13 years of age.

Transfer of personal data

The personal data may be collected from or disclosed if it follows from the constitution or if Mobify Sweden AB has a legitimate interest in disclosing the personal information to third parties. We may therefore share and transfer your personal information to third parties that provide transport & logistics, payment solutions, marketing and IT services.

Personal data is not regularly provided to companies in countries outside the EU or the EEA.

Where applicable, personal data may be provided to or obtained from credit information companies for the assessment of the company or person's financial conditions to fulfill the agreement.


Mobify Sweden AB does not retain personal data longer than necessary, usually 36 months. However, in most cases the information may need to be saved even thereafter. For accounting purposes, invoices are saved in accordance with current legislation for 7 years after the parties' balances have been finally settled.


The customer has the right to request information about personal data about you that is processed by Mobify Sweden AB and also request correction. Under certain conditions, you have the right to limit the processing of your personal data, the right to delete personal data and the right to object to processing that is based on a balance of interests and to processing for marketing.

Customers who consider that the processing of personal data is in breach of the Data Protection Ordinance have the right to submit a complaint to the Data Inspectorate.


The person responsible for personal data is Mobify Sweden AB and can be reached via e-mail at